Think about it. When you are planning a mailing, there are lots of things to consider. First, there’s the preparation for the mailing – determining what you are going to say and to whom are you sending it. That part you might have to do on your own, or maybe use a marketing consultant. But … Continue reading “Why Use A Mailing Service?”
Why Use A Mailing Service?
Standard or First Class Mail?
This is always a question that puzzles people. The answer is “It depends.” So we thought it might help if we created some “rules” for your mailings. While not every mailing will follow one of the rules below, this list will give you a good idea of which class of mail you want to use. … Continue reading “Standard or First Class Mail?”
Save on Direct Mail
If you’ve put off sending out promotional materials because it’s just too expensive, think again. There are ways that any company can save on direct mail. Here are a few: The size of your mailing determines your discount. Here’s list of what you need to reduce your costs: First Class Mail – 500 pieces Standard … Continue reading “Save on Direct Mail”
Mailings and Your Mid-Year Strategy
It may be hard to believe that we’re nearing our mid-year mark, but it’s true. If you’re responsible for finding new customers at your workplace, this is a good time to reconsider your direct mail and marketing strategies. What’s working? What’s not? Start your 2019 year off right with a better direct mail marketing strategy. … Continue reading “Mailings and Your Mid-Year Strategy”
Fulfillment – Handling the Details, Start to Finish
The frequency of electronic marketing has led to more noise in that space, which consequently has resulted in perhaps more effective direct mail marketing – when it’s done right. But when we talk about direct mail marketing, there is a very important aspect of this process that is known as direct mail fulfillment. Direct mail … Continue reading “Fulfillment – Handling the Details, Start to Finish”
